Value-Based Pricing is, in contrast to cost-plus pricing, a strategy to set prices for services or goods by parsing the perceived value to the customer.

Companies using value-based-pricing are able to significantly increase their profit margin. Customers prefer similar products and services of certain companies due to emotions, experiences, design, brands, packaging, quality and other properties.

With our software solutions, your company will be able to define several business-related, production-dependent and other custom value-drivers based on these properties and thus find the optimal price for each product or service to be competitive on the market and still gain your profit margin.

 

Please do not hesitate to contact us for further information and an individual offer.